Did you expect The Surf Lodge to become the A-list hot spot it is today?
Ha, I never really think of The Surf Lodge as an A-List hot spot. Nor did I ever really think about creating an A-List hot spot. I wanted to create something true to the nature of Montauk. I believe the charm and beauty of Montauk resonated with people that are considered to be A-List. For me, anyone who truly appreciates and gets the beauty and simplicity of Montauk is A-list by me.
[Photo via @thesurflodge/BFA]