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So Diesel's new men's fragrance is called "Only The Brave," and the face of their courageous scent is none other than rapper Common. As part of a publicity campaign, they had Common perform at Capitale last night, offering entrance to industry insiders, to celebrity friends, and to consumers who bought more than $117.50 worth of the perfume at participating Macy's locations. More photos and story below...Michelle Trachtenberg and Olivia Palermo were among the celebrity friends, and we guess the huggy lady in the picture at left was one of the eligible consumers. More pictures below.
Michelle Trachtenberg, Olivia Palermo