How has the brand evolved to fit modern consumers since you've taken it on?
Our designers have done a wonderful job hearkening to the early days of Boast while keeping it relevant. We’ve made a few updates to the fit of the core styles. The polo is slightly slimmer than the 80’s cut, and the classic active shorts are now made with lighter, breathable fabric. Though we update the fit and cut, we stay true to Boast’s heritage.
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