How do you keep the designs for each season fresh and unique, since it’s centered around one period of time?

How do you keep the designs for each season fresh and unique, since it’s centered around one period of time?
For seasons 1 through 6, it’s been a different year throughout the show. I try to always stay true to the characters. From the very beginning, the season started in 1960, so I try to stay true to each character even though the time has moved on. But I think it’s about adding a little modern pieces, keeping some of the old fashion pieces, and really, that’s what we do in real life. So I think it’s about adding a little bit each season, but not totally redoing their whole costume design every season. I feel like that would not be honest to the characters. And also, you know, with new characters who come in, depending on who they are, I get to show the passage of time, too. And also with Megan Draper, she’s a character who’s very modern, as well. So I get to show the passage of time with her character, too. [Photo via]
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