The redesign is awesome. I love how you tweaked the original logo from 1984.
KH: We didn't just redesign the magazine, we reimagined what our magazine should actually be in this print-disrupted world. Of course a lot of our changes will be digital but we believe print is still super relevant, just different. The redesign was engineered by a super great 27-year-old dude named Scott West who we adore. He will be working as our co-design director going forward with Andrea Fella. He's a fashion dude and has a fresh eye and a respect for our heritage but is generationally part of the next 30 year core of Paper people. Drew Elliott is now our Chief Creative officer and a big part of our future and all these changes you will be seeing. The magazine is just the tip of the iceberg. He has a thrilling vision for Paper and we are all so excited about it.
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