Chloe Sevigny and Johan Lindeberg Celebrate the Unveiling of Luxury Vodka Absolut Elyx with Portraits from its Integrity Campaign, Featuring Sevigny, Photographed by Lindeberg
Where: 450 14th Street
Who was there: Guests included
Chloe Sevigny,
Johan Lindeberg,
Marina Abramovic,
Mario Sorrenti,
Richard Phillips,
Theophilus London,
Hannah Bronfman,
Brendan Fallis,
Lily Donaldson,
Pamela Love,
Tiesto,
Yigal Azrouel,
Ann Dexter-Jones,
Annabelle Dexter-Jones,
Mia Moretti,
Tatiana Cotliar,
Aaron Young,
Nate Lowman,
Michael Avedon,
Nur Khan,
Sofia Sanchez Barrenechea,
Anthony Edwards,
Diana Zwetzich,
Rita Ackermann,
Stella Schnabel,
Maria Cornejo,
Mark Borthwick,
Anja Rubik,
Arden Wohl,
Cecilia Dean,
Jay Fielden,
Charlotte Sarkozy,
Chelsea Leyland,
Mazdack Rassi,
Elizabeth Peyton,
Francesco Carrozzini,
Jeremy Everett,
Jen Brill, and
Scott Lipps.
[Photo: Chloe Sevigny, Johan Lindeberg]
[Nate Lowman, Johan Lindeberg, Aaron Young]
Other details: Chloe Sevigny and Johan Lindeberg, Creative Director of BLK DNM and newly appointed Creative Director of ABSOLUT ELYX, hosted an exclusive event to celebrate the launch of the first-ever, single-estate, handcrafted luxury vodka, and the unveiling of its new Integrity campaign featuring Sevigny, with photographs by Lindeberg. For his first-ever advertising campaign, Lindeberg chose to photograph his muse Chloe Sevigny – a woman who is the true embodiment of modernity and integrity. New York’s top bartenders from PDT, ACME and The Nomad Hotel each served signature Elyx cocktails from a custom made 60 ft. copper-trimmed bar. Over 300 guests dined on oysters and caviar and danced to the music of DJ Brendan Fallis.
[Tiesto, Lily Donaldson, Mario Sorrenti]
[Lily Donaldson] [Annabelle Dexter-Jones, Ann Dexter-Jones]
[Michael Avedon, Mario Sorrenti, Mary Frey]
[Theophilus London, Elizabeth Gilpin] [Pamela Love, Johan Lindeberg]
[Zac Nichols, Annabelle Dexter-Jones, Theophilus London]
[Photos via BFA]