On Tuesday, Apple unveiled their highly anticipated smartwatch at one of the most ambitious product launches ever. Along with the company's first wearable device, CEO Tim Cook also revealed two new and improved iPhones and their ingenious ApplePay system. To top it off, U2 performed a song from their brand new album, which Apple agreed to promote on iTunes. Click through for the highlights of yesterday's launch in Cupertino, California!
[Photo via @u2_vision]