Rent The Runway Launches Wedding Boutique

by Sophie Pyle · April 3, 2012

    Everyone's best kept secret, Rent the Runway, introduced their new Rent the Runway Weddings Boutique this week. Already a destination for the bride-to-be and wedding guests, the new Weddings Boutique will take the Rent the Runway member experience one step further with the launch of the 'Rent the Runway Weddings Hotline' and a curated style library for the wedding-whelmed. With the stress of finding the dream wedding dress (and everything else a wedding entails), Rent the Runway hopes to reintroduce the fun in shopping for all of the other special dresses for brides and guests alike wear throughout the celebrations--they call it, "something borrowed."

    The Wedding Boutique will feature:

    Occasion categories for THE BRIDE & WEDDING GUEST: Engagement Party, Bridal Shower, Bachelorette Party, Rehearsal Dinner, Wedding Brunch, Black Tie Affair, Cocktail Attire, Daytime Chic and Destination Beach.

    Now shipping to hotels anywhere within the US!

    Rent the Runway’s Weddings Hotline will offer members the opportunity to speak to personal Wedding Stylists who will answer fit questions, give styling advice and help brides and guests find their perfect look for any bridal occasion.

    'Wedding Stylists' will be available 6 days a week to provide personal styling advice.

    Free back-up size with rental, and members will be able to add a second dress style for $25.00 for their wedding event

    The wedding boutique will not feature wedding gowns.

    photos via RTR