Your favorite Instagram stars may have revolutionized the social media biz, but the most stylish among them have also found new ways to monetize their influence while allowing their dedicated fans to own a piece of their vision. We mean, why tag a brand in a sponsored post when you can just design the perfect #OOTD (or beauty must-have) yourself? While we're certainly wary of plenty of blogger backed brands out there, click through for a few that actually don't suck.

[Photo via @rumineely]