On the unassumingly sleepy West Village way of Morton Street, pairs and clans and tours of people flow from 8 am to 6 pm, swimming their way to the sugar heaven that is The Doughnut Project. A colorfully decorated, art filled shop acts as the perfect setting for their racks of gourmet pastries.
From their breakfast staple, the Everything Doughnut, to their sweet but not too sweet Blueberry & Parsnip Doughnut, take a peek below at how the magic goes down each morning.
[Photo via @thedoughnutproject]
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