Supreme: The Giant of the Industry
Now, in terms of reselling, Supreme can surprisingly be hit or miss. The best way to evaluate the market on a specific Supreme item is by surfing other Instagram reselling pages (I have no specific recommendations because there are so many, large and small, to choose from) and seeing whether they are offering pre-sales on the item or whether they are promoting the hype. If you don't see everyone in the community going crazy over a specific item, chances are the profit will be slim to none, and in many cases you could end up losing money. The moral of the story is do your research, which means not betting that every item with Supreme branding will bring in the bucks. Another tell-tale sign that an item will be really profitable is by analyzing which brand collaborated with Supreme to make that specific item. For example, Supreme x North Face jackets have a history of making resellers THOUSANDS of dollars, so it is always a good bet to invest in one of those because there is always a market for them. With that said, happy copping!
[Photo via @aripetrou]
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