My first endeavor with juicing was in '07 through Organic Avenue. I began with their LOVE cleanse which included a variety of juices and smoothies that were downright delish – particularly the nut milks which were sweet, thick and surprisingly decadent. I learned rather quickly that exclusive vegetable juicing was not for me as it made me rather cranky, but the experience of Organic Ave instantly won me over. I became a regular at their Lower East Side location, swooning especially over their green juices, spicy lemonade and coconut water. I also fell in love with the wide variety of salads and raw meals on offer–the ideal grab n’ go lunch or snack that’s actually good for you.
[Photos by Winnie Au]