Caroline Calloway

Much like her cat Matisse (who she's been known to take out on the town with her), Caroline Calloway appears to have nine lives. While she's certainly not an #influencer in the traditional sense, the writer, self-styled scammer, and social media menace has thrilled and fascinated her followers (and hate-followers) through it all. The failed "creativity workshops," the Natalie article, the Snake Oil shilling. As it turns out, the only person to successfully cancel Caroline has been, well, Caroline herself. She recently sweeped her own social media presence before ditching NYC to work on her memoir. We're sure she'll be back eventually.

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