The Leonora
Overview: Deep in Chelsea is The Leonora, Noel Ashman's newest nightlife project. While more grownup than the clubby spots a few blocks down, the chic space has already been host to a few raucous nights since soft-opening a few weeks ago. The red lighting, leather couches, and antique decor create a dark and sexy after-hours spot, and the fact that it's tucked away on a quiet block away from any other attractions makes it almost feel like it's a secret. To boot, the owners' (including actor Luis Guzman and revered nightlife photographer Patrick McMullan) long-list of contacts have already earned this place the reputation of 'celebrity hangout.'
Location: The Leonora, 525 W 29th St
Team: Noel Ashman, Michael Bregman, Patrick McMullan, Joey McIntyre, Ethan Browne, Luis Guzman, Simon Rex, Bo Dietl, Ross Robinson
Insider's Scorecard: The Leonora kicked off with some high-profile events including the after-party for both Julia Stiles and James Francos' plays. Since then the exclusive venue has officially opened, and hosted the Todd Snyder after-party with Joe Jonas DJing. The Leonora also hosted a NYFW closing party that combined with Patrick McMullan's birthday, ensuring a blowout for the new hot spot.
[Nick Jonas, Darren Criss, Kevin Jonas, Joe Jonas via @toddsnyderny]