Sometimes The Stupidest Things Do Really Well
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You start browsing makeup tutorials on YouTube to perfect a new look. Suddenly an hour goes by and you're watching some random video of a cat falling off the edge of the kitchen table and laughing hysterically. Most social media platforms like YouTube or Instagram are like time warps we voluntarily get stuck in for entertainment. Those silly little videos that we wind up finding can get millions of views. So when brainstorming content for your own brand, don't be afraid to have fun with it and try different things.
[Photo via @joeygraceffa]
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