The Quality
You might be wondering how good these products really are when everything only costs $3. Well, rest assured that the quality standard has been taken care of. Sharkey and Leffler brought in flavor experts and focus groups to test more than half a dozen varieties of each product. All of the items are labelled with what they are and the Brandless logo in smaller, barely noticeable font. Less expensive items, like organic white cheddar mac and cheese shells, sell two for $3. Although this system mimics that of an old fashioned dollar store, the quality of the products are on par with Whole Foods and other high-end supermarkets. Sharkey has made it clear that she wants to maintain these prices overtime, with no quality compromises.
[Photo via @brandlesslife]
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